Chelsea have announced IndusInd Bank as its new official payment card partner in India, reports, www.sportspromedia.com/.
The deal enables the London club to offer Indian fans discounts on Chelsea products. A co-branded credit card will also be produced.
Adrian New, Chelsea's managing director in the Asia-Pacific regions, said: "We are very pleased to team up with IndusInd Bank to provide our supporters in India with an innovative and exciting way of connecting with the club. We were delighted to see recently how popular Chelsea FC is in India and we hope we can continue this growth in the months and years to come."
Sumant Kathpalia, head of consumer banking at IndusInd Bank, added: "It is our continuous endeavour to connect with our audience through innovative approaches. Considering the growing fanbase of football and
Chelsea FC in particular, we are delighted to partner with them for the launch of IndusInd Bank Chelsea FC Credit Card."
Chelsea FC in particular, we are delighted to partner with them for the launch of IndusInd Bank Chelsea FC Credit Card."
India joins Indonesia, Japan, Kenya, Thailand and Vietnam as a territory where Chelsea offers a branded credit card
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